bewitchingself.id
Social Media Management
Alrienza — Est. 2020
Strategy,
systems &
stories.
Alrienza bridges high-level social strategy and technical product execution — for founders who value systems over noise.
Studio · 2025 — Present
bewitchingself.id
Founder & Creative Director
A media and digital product studio for the mental health & mindfulness community.
bewitchingself.id is my independent practice — a self-owned studio building editorial content, community rituals, and digital products for people navigating inner work. Every campaign, journal, and system is designed to make mindfulness feel less clinical and more lived-in.
- Media
- Original essays, social narratives, and community-led storytelling on identity, grief, and slow living.
- Digital Products
- Guided journals, Notion-based inner-work templates, and downloadable rituals designed alongside practitioners.
- Community
- A quiet, invite-driven space for readers to gather around monthly prompts, workshops, and shared practice.
Work with the studio
Building something in the mental health, mindfulness, or wellbeing space?
bewitchingself.id takes on a small number of studio partners each quarter — for brand narratives, content systems, and digital products. Book a discovery call or send a brief; you'll hear back within two working days.
Based in Bandung · Working worldwide · Replies within 48 hours
Featured Works / 001—004
Sorted by Recency
Expertise
- Social Architecture
Organic growth engines that convert attention into sustainable community equity.
- Operational Systems
Custom Notion-based operating systems for creative agencies and solo practitioners.
- Technical Content
Translating complex AI and SaaS product logic into compelling, human-centered narratives.
Toolkit
NotionFigmaMeta AdsCanvaCapCutDescriptGPT-4oLinear
Currently Learning
Advanced prompt engineering, generative motion design, and Mandarin Chinese.
Journal
25—PR
Independent Strategist
Working with founders & agencies
22—25
Lead Content Writer
Flow Digital Agency
20—22
Social Media Lead
Ember Lifestyle Brand
Testimonials / 001—008
What collaborators, mentors, and clients have said — on the record.
Mentor at Tenang
“I highly recommend Al for his outstanding work as a remote social media content planner at Tenang. In just three months, Al has consistently demonstrated initiative, exceptional communication and teamwork skills, and the ability to thrive under pressure. His dedication to staying updated with the latest social media trends is impressive. Al is a valuable asset to any team, and I am confident that he will continue to excel in his career.”
Salma Dias Saraswati
CEO & Co-founder, Tenang AI · LinkedIn Top Voice 2023
Worked on the same team
“I was impressed by Alrienza's thoroughness and attention to detail. He always ensured that the content he produced was well-researched, accurate, and aligned with our brand's voice and tone. One of the things that set him apart is his unwavering commitment to meeting deadlines — highly organized, proactive, and consistently exceeding expectations in timeliness and reliability.”
Azha Tahzanisa Haq
Freelance Designer
Cross-company collaborator
“Alrienza's keen eye for detail and his ability to analyze social media metrics delivered data-driven decisions and optimized campaigns for maximum impact. His exceptional communication skills and collaborative nature were invaluable — effectively working with cross-functional teams and stakeholders to align social media efforts with broader marketing objectives.”
Daniel Mounhan
Lead Software Engineer
Cross-company collaborator
“One of Alrienza's greatest strengths is his ability to devise and execute effective social media strategies. He stays up to date with the latest trends and best practices and leverages that knowledge to develop campaigns that drive results. His keen eye for analytics and data-driven decision-making have helped us refine our social media efforts and optimize our content for maximum impact.”
Bernardo Kelleni
Software Product Manager, Tata Consultancy Services
Cross-company collaborator
“Alrienza possesses a remarkable ability to blend creativity with strategic thinking. His talent in crafting captivating campaigns and analyzing data-driven insights has consistently yielded impressive outcomes. He excels in communication, collaboration, and consistently goes above and beyond to deliver top-quality work.”
Milo Quarchioni
Financial Advisor
Cross-company collaborator
“Alrienza possesses a unique blend of creativity and strategic thinking. His ability to develop engaging campaigns and analyze data-driven insights has consistently delivered outstanding results. He is an excellent communicator, collaborator, and always goes the extra mile to ensure the highest quality of work.”
Edward Montalvo
Senior UX Designer · UI Engineer
Cross-company collaborator
“Alrienza is a dedicated hard worker, a goal setter, competitive, and always improving himself. Top Achiever in the Content Creator Club at MySkill Batch 2. Even in his studies he showed great attention to detail — Class of 2022 Dean's List, 1st Student with Highest GPA across all 8 semesters, graduated Magna Cum Laude with a 3.81 GPA from STBA YAPARI-ABA.”
Nicholas Sigalas
Strategic Marine Construction Leader
Worked on the same team
“Saya dengan senang hati merekomendasikan Alrienza sebagai content marketer dan copywriter. Rekan saya di KORAN MAHASISWA yang sangat cekatan dan komunikatif. Kemampuannya berpikir out of the box dan mengolah kata sangat berjasa untuk membuat judul dan deskripsi yang atraktif. Saya yakin Alrienza akan menjadi aset yang berharga bagi perusahaan yang membutuhkan copywriter dan content marketer dengan leadership dan tanggung jawab yang kompeten.”
Thania Fitriani
Social Media Officer · Ex-Belajar Seutuhnya